Contributor Profile

Jeanel Alvarado

RetailBoss Contributor

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

What is Shrink in Retail?
RetailStrategy

Retail Theft: 8 Loss Prevention Tips for Retail Stores

In the United States, retail theft is an increasing issue. Retail businesses lose billions of dollars annually to theft and shoplifting. Retailers, their staff, and their clients are all directly impacted by this revenue loss. From organised crime and cybercrime…

Retail

Target Begins Nationwide Rollout of Drive Up Returns

Target is rolling out a new drive-up service for easy, fast, seamless returns this Spring, customers won’t have to leave their car to make returns, set to reach nearly 2,000 stores. Drive Up Returns is the newest way Target is…

How To Sell Your Beauty Products To Retail Stores
BeautyRetail

How To Sell Your Beauty Products To Retail Stores

One of the most competitive businesses is the beauty sector. You need a well-thought-out plan if you want to sell your products in well-known beauty retailers.  The steps you must take to get your beauty and wellness products into big…

How to Get Your Beauty Brand Into Major Retailers
BeautyRetail

How to Get Your Beauty Brand Into Major Retailers

For beauty brands to get their items into huge box stores like Sephora, Ulta, Target, Walmart, Macy’s, and so on, they need to keep a particular arrangement of rules. These rules guarantee that the items are alright for use, meet…