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Cécred is an innovative haircare company founded by global superstar Beyoncé Knowles-Carter, dedicated to redefining beauty standards through science, inclusivity, and cultural authenticity. Launched in 2024,…
Rhode Skincare, founded by Hailey Bieber in 2022, has rapidly established itself as a disruptive force in the beauty industry. The brand’s business model is anchored…
COSRX has partnered with Alfred Coffee for a limited-time Los Angeles activation blending skincare and café culture. What happens when TikTok’s favorite skincare brand teams up…
A new partnership is making it easier for beauty lovers to reach expert advice, as Sephora and Lyft launch a ride credit campaign in select cities.…
DevaCurl is facing a new class action lawsuit in California, with accusations that the brand misled shoppers through fake discounts and inflated reference prices. Silvia Garcia…
Two sisters, one bold vision, and a beauty brand rooted in culture lit up the Shark Tank stage. When Mabel and Shaira Frías stepped onto the…
Innovation for textured hair finally took center stage on Shark Tank. The beauty tech industry was abuzz when Dawn Myers, founder of Richualist, took the stage…
The beauty world’s best-kept secret is making a major retail move. New Zealand’s renowned wellness brand Mānuka Health has officially announced its expansion into North American…
Eastman has unveiled a landmark innovation in sustainable beauty, introducing Esmeri™ CC1N10—a biodegradable micropowder poised to transform the color cosmetics industry while aligning with strict EU…
NYX Professional Makeup is turning up the glam and the fun this summer with its latest campaign, “If You NYX [Professional Makeup] You Know” (IYNYK), featuring none other…