InsightsStrategy
Sock Candy Shark Tank Update
Sock Candy proved that fashion’s boldest statements start at your feet. When Mary Gui stepped into the Shark Tank in Season 16, she wasn’t just pitching…
Archive
Category: Insights
BeautyInsights
Range Beauty Shark Tank Deal Update
Breaking barriers and turning heads in the beauty industry, one brand just changed the game on national TV. Range Beauty’s appearance on Season 13 of Shark…
EducationInsights
Strategies Every Designer Needs To Know but Isn’t Taught In Fashion School
The fashion industry eco-system is in a state of rapid change, so creativity alone will no longer cut it. You can be the most talented designer…
InsightsStrategy
Pashion Footwear Shark Tank Update
One painful misstep on the dance floor sparked a million-dollar idea in the making. Haley Pavone founded Pashion Footwear in 2016 as a college sophomore at…
InsightsNews
Most Consumers Buy Private Label Without Realizing, Report
A new study reveals that the line between private label and national brands is blurrier than ever, with most shoppers unable to tell them apart. First…
BeautyInsights
Cécred Haircare and the Power of Celebrity-Owned Beauty Brands
Cécred is an innovative haircare company founded by global superstar Beyoncé Knowles-Carter, dedicated to redefining beauty standards through science, inclusivity, and cultural authenticity. Launched in 2024,…
BeautyDTC
Inside Hailey Bieber’s Science-Backed Beauty Brand
Rhode Skincare, founded by Hailey Bieber in 2022, has rapidly established itself as a disruptive force in the beauty industry. The brand’s business model is anchored…
InsightsNews
Bite Toothpaste Turns Down Shark Tank Deal Update
She walked into the Tank with a vision to clean up more than just your smile. When Lindsay McCormick stepped onto the Shark Tank stage in…
ExclusiveInsights
Using 1P Data to Win on Amazon Prime Day
Amazon Prime Day isn’t just a mid-summer sales bonanza. It’s a strategic proving ground for ecommerce brands. With Q4 looming as the most critical time of…
EcommerceFAQ
5 Smart Ways to Save on Hidden E-Commerce Charges
Hidden online shopping fees are costing consumers billions each year but most don’t even realize they’re paying them. Online shopping is celebrated for its convenience, but…