CHANEL has returned to the Hamptons with a new ephemeral boutique in East Hampton , bringing a Parisian summer atmosphere to one of New York’s most iconic coastal destinations.
Located on Newtown Lane , the boutique is designed as a seasonal home for ready to wear, accessories, handbags, watches, fine jewelry and beach ready capsules that bridge city polish and seaside ease.
open for the 2026 season from May 22 . The two level, shingled building has been transformed into what press call a “Parisian summer retreat” , combining classic Hamptons architecture with the House’s beige, black and white codes inside.
The boutique is listed by CHANEL as the Hamptons Ephemeral Boutique , underscoring its seasonal nature and its role as a summer only destination for the brand. Address and practical details According to CHANEL and recent coverage: The current ephemeral boutique is at 17 Newtown Lane, East Hampton, NY 11937 .
Previous seasonal addresses have included 26 Newtown Lane and nearby locations, indicating that CHANEL continuously refines its footprint in the village.
The space spans roughly 1,995–2,500 square feet across two floors, depending on the season, offering enough room for a full lifestyle assortment while keeping the intimate feel of a Hamptons house…