Blending Olympic-ready performance with fan-first access, Columbia Sportswear is suiting up Team USA Curling for the 2026 Winter Olympic Games in Italy and, for the first time, giving fans the chance to wear replica versions of the same looks.
Columbia returns as USA Curling uniform sponsor Columbia Sportswear is back as the official uniform sponsor for the USA Curling National Team for the 2026 Winter Olympic Games , outfitting athletes and coaches across the Men’s, Women’s, Mixed Doubles, and Wheelchair
National Teams . The collection blends high-performance design with patriotic storytelling, reflecting the brand’s long-standing focus on innovative outdoor gear.
USA athletes will compete in uniforms created in close collaboration between Columbia and USA Curling , with both sides focused on helping teams perform on the sport’s biggest stage in Italy .
Stars, heritage, and a 250-year milestone The dark competition jersey is built around a bold star motif, featuring eight cascading stars in red, white, and blue that represent the curling stones used in play.
In a nod to national history, every jersey carries at least 250 stars , a design detail that celebrates the upcoming 250th anniversary of America’s independence . This mix of performance kit and symbolic graphics aims to connect today’s curlers with U.S. heritage and landscapes while still looking modern on the ice…