CVS Pharmacy, the retail division of CVS Health® today announced the launch of six new innovative home health care products as an extension of the company's exclusive CVS Health product line.
Rooted in customer insights and specifically designed to meet the needs of the aging, caregivers and those living with disabilities, these bathroom safety and mobility products merge function and design. The products were developed in collaboration with Michael Graves Design, pioneers of the Design for All movement, which
leverages the power of design to improve people's everyday lives. The new CVS Health by Michael Graves Design assortment features a variety of products ranging from comfort grip canes and easy-fold travel walkers to convertible shower chairs and 3-in-1 comfort commodes.
Most products are now available on CVS.com and hitting shelves through March at more than 6,000 CVS Pharmacy retail locations nationwide.
"There will be more than 70 million Americans ages 65 and older by 2030, along with millions of caregivers and other customers who need these types of products because of illness or while recuperating from an accident," said Brenda Lord , Vice President, Store Brands, CVS Health.
"By filling an unmet need for functional, but beautifully designed products, we aim to help improve the everyday lives of those who rely on these tools and who are seeking a more premium and customized market offering." Extensive in-home research was conducted with end users, caregivers, and clinicians to guide the creation of the new line…
