Beginning today, Nordstrom NYC is inviting customers to take to the stage with an immersive pop-up partnership with iconic footwear brand, Dr. Martens. Customers have the opportunity to step into the Dr. Martens universe and shop from an exclusive, limited-release range of merchandise.
The exclusive pop-up experience, part of Nordstrom’s revolving Center Stage platform at its New York City flagship, runs through November 7 and features 30 unique products, including the classic Merino and Collier styles, which are
exclusive to Nordstrom until November 1. The in-store experience brings to life a music venue atmosphere, complete with trusses, stage lighting, graffitied furniture and even a live musical performance to kick off the shop. The shop offers a full range of Dr.
Martens styles for men, women, and children - as well as two exclusive styles, the amped up Moreno and Collier boots, and three limited-edition styles, featuring the bold new Audrick, which has been reengineered for the next generation — and the one after.
Stacked on a towering two-part platform sole, the collection carves an exaggerated, unmissable profile with a ton of attitude. The assortment will range from iconic Dr. Martens styles to the latest offerings from the AW21 collections. In addition to the shoppable music venue inspired pop-up, Nordstrom and Dr.
Martens will invite shoppers to experience a special live performance with local NYC band Sunflower Bean . The live concert event will take place on October 15th from 7pm on Nordstrom NYC’s first floor. The concert will also be livestreamed on @NordstromNYC and @drmartensusa . “Dr…