MUSH, the popular ready-to-eat overnight oats brand, has announced a nationwide retail launch into 1,025 Kroger stores across the Midwest, Southeast, and Southwest regions. Known for its clean, plant-based ingredients, MUSH offers a range of delicious flavors such as Blueberry, Vanilla, Dark Chocolate, and Apple Cinnamon.
These fan-favorite flavors can be found in the refrigerated aisle in single serve five-ounce cups. This exciting expansion comes after MUSH's recent entry into the club channel with three
regions of Costco Clubs, bringing the brand's retail footprint to nearly 11,000 stores. MUSH aims to heal human well-being by creating food products that are healthy, delicious, and satiating at an unbeatable price point.
Ashley Thompson, CEO and Co-Founder of MUSH , expressed her enthusiasm for the partnership with Kroger, stating that it would allow the brand to effect positive change in America on a monumental scale.
MUSH is now available both online and at almost 11,000 stores nationwide, including Whole Foods Market, Costco, Target, Publix, Albertsons, and regional grocery stores across the country.
With a growing demand for healthier food options and a 65% increase in sales of refrigerated, ready-to-eat items compared to last year, MUSH has become the leading brand in its category…