Suzette Quintanilla , the sister of the late Tejano music icon Selena Quintanilla-Pérez , has filed a federal lawsuit against fast fashion retailer Shein , accusing the company of selling clothing featuring her sister's name and likeness without any permission or compensation.
The lawsuit was filed on March 11, 2026 , in the California Central District Court. A Legacy Legally Protected Since 1989 Suzette and her family's company, Q Productions , holds federally registered trademarks for Selena 's name, image, and
likeness; rights the company has actively maintained since at least 1989 . According to court documents , Shein manufactured and sold " countless T-shirts and related merchandise " bearing those protected marks without authorization.
The suit names Shein Distribution Corporation , Shein US Services , and Shein Technology LLC as defendants. A Cease and Desist That Went Ignored Before heading to court, Q Productions gave Shein the chance to make it right.
Around August 1, 2025 , the company sent Shein a formal cease and desist letter demanding an immediate stop to the sales. Shein did not comply, and the unauthorized merchandise continued to be sold on its platform, forcing Suzette to escalate the matter to federal court.
What the Lawsuit Says Suzette is pursuing 3 legal claims: trademark infringement, unfair competition, and violations of California publicity rights…
Discussion
0 Comments
No comments yet.
Sign in to join the discussion.