Spanx, the lifestyle and shapewear leader, has appointed Caroline (Cricket) Whitton as Chief Executive Officer (CEO) and Jeanne Jackson as Executive Chair. Whitton, who previously excelled
Spanx, the lifestyle and shapewear leader, has appointed Caroline (Cricket) Whitton as Chief Executive Officer (CEO) and Jeanne Jackson as Executive Chair. Whitton, who previously excelled as Spanx's President and Chief Growth Officer, has been instrumental in the brand's digital transformation since her arrival in 2017.
Her prior experience includes driving digital growth at other retail brands such as Wayfair and Design Within Reach. "I am honored to continue leading the incredible team at SPANX in this new
capacity during this critical growth moment in the company's journey," said Cricket Whitton.
"I'm energized by the opportunity to partner even more closely with Sara, our visionary founder, and to collaborate with Jeanne." Sara Blakely, the founder of Spanx, expressed her confidence in Whitton's deep commitment to the brand and anticipates continued success under her leadership.
"I am so happy to announce Cricket as the CEO of SPANX. Her deep commitment to our brand gives me a lot of confidence in the continued success of our business," said Sara Blakely , Founder of SPANX. "I am also thrilled to welcome Jeanne Jackson to the SPANX family.
Her unparalleled industry experience will be invaluable as we enter this next phase of growth and innovation…
Members-only article
Unlock the rest of this story
Join free to keep reading RetailBoss business coverage, industry analysis, and market intelligence.
Full article access
Industry analysis
Free account
Free access. No credit card required. Your account is created after you verify your email.
Discussion
0 Comments
No comments yet.
Sign in to join the discussion.