UOMA By Sharon C., a beauty brand founded by Nigerian-born, LA and London-based former beauty executive Sharon Chuter, has launched in CVS Pharmacy.
The brand, which is a sister brand to UOMA Beauty , offers a range of products that fuse the hydrating elements of lip treatments with the sheer color of lip tints, as well as eyeshadow palettes designed for endless self-expression.
for beauty products with a depth and breadth of options for women of color. Sharon Chuter, who has previously worked at companies such as L'Oréal and Benefit Cosmetics, subcontracted a manufacturing lab to produce her beauty line.
UOMA Beauty, the most inclusive black-owned beauty brand, is known for its rebellious, innovative products created for all. The brand's mission is to promote inclusivity beyond skin color, catering to every lifestyle and budget. View this post on Instagram A post shared by UOMA by Sharon C (@uomabysharonc) UOMA By Sharon C.
officially launched on June 18, 2021, with six products, expanding into a new category with skincare. The brand is expected to reach $40 million in retail sales during its first year on the market.
Walmart debuted an exclusive UOMA Beauty line on September 19, 2021, showcasing the brand's commitment to non-performative inclusive beauty. View this post on Instagram A post shared by UOMA by Sharon C (@uomabysharonc) The launch of UOMA By Sharon C…