Soteri Skin Expands Retail Footprint Into Showfields Shelves In NYC
Soteri Skin Expands Retail Footprint Into Showfields Shelves In NYC
Soteri Skin announces retail partnership with Showfields in New York City for their new pH-correcting skincare line. Showfields is a unique, experiential retail experience that prides itself
Soteri Skin announces retail partnership with Showfields in New York City for their new pH-correcting skincare line. Showfields is a unique, experiential retail experience that prides itself on collecting "the most innovative brands in the world".
Showfields NY will house their most popular line of products including GIMME MORE, BALANCING ACT and BÉBÉ SKIN. "Showfields first noticed us because several members of their team have eczema and were personally interested in our brand, but it ended up being a good fit
because our pH-centric approach, branding and technology were a good fit for their customers.
We knew Showfields attracts customers that are excited to discover new brands, and felt that this would be a great opportunity for us to share our story with them in a beautiful retail setting." Soteri Skin was also one of the Estee Lauder Emerging Beauty Finalist at Beauty Connect West this year.
"Being invited to present to as an Emerging Beauty Finalist at Beauty Connect was a dream come true for me! Growing up in Texas, finding my way into the beauty industry hasn't been easy for me.
I have admired Estée Lauder Companies for a long time, and it was surreal to go from applying to jobs there to *pitching* my own brand to them. The team was wonderful, and it was such an honor. It also validated for me that Soteri Skin is onto something with our pH-centric approach," said Jen Wan…
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