An estimated 120 billion beauty packages are made each year and most are made of virgin plastic. Canadian entrepreneur and former executive hopes to change that with the launch of OSHEN , a sustainable brand utilizing recycled ocean materials - 8 million tons of plastic ends up in our oceans each year.
OSHEN creates sustainable storage products for more organized homes and cleaner oceans. The brand debuts with the launch of the first makeup storage case made with recycled ocean-bound plastic. The case holds up to
200 pieces of makeup/tools , is easy to clean, features a unique stand-up brush section, and is compact enough to fit under a countertop, but pretty enough to leave on top. The OSHEN Makeup Case is 32% recycled ocean bound plastic.
OSHEN sources recycled ocean-bound and ocean plastic from Oceanworks , the leader in responsible plastic, to ensure reliable traceability of materials. The brand works with an ethical factory to produce design-forward, quality functional products to bring customers more sustainable storage solutions.
"We focus on three pillars of product design: style, function and sustainability.
We feel that the responsible way to make a product is to reuse existing materials , said Tonia Krauser , Founder." There is an endless supply of plastic in our oceans, and more being added to waterways each day, so we choose to use recycled ocean plastic and ocean-bound plastic to create our products…
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