Ultra Violette, the Australian sunscreen pioneer credited with revolutionizing SPF as a skincare hybrid, has officially launched in the USA via Sephora, marking its 30th global market.
The brand’s SKINSCREENS —a fusion of high-protection sun care and luxurious skincare—debuted on Sephora.com on March 12, 2025, and will hit 592 U.S. stores nationwide starting March 28. View this post on Instagram A post shared by Ultra Violette Australian Sunscreen (@ultravioletteau) Product Line-Up The U.S. launch features
six products, including the Vibrant Screen™ , a hydrating face-and-body lotion exclusive to the American market.
The collection also includes globally beloved favourites: View this post on Instagram A post shared by Ultra Violette Australian Sunscreen (@ultravioletteau) Supreme Screen SPF 50 : A moisturizing formula doubling as a makeup primer. Velvet Screen SPF 50 : A mattifying mineral option for oily/acne-prone skin.
Sheen Screen Lip Balm SPF 50 : Tinted, hydrating lip protection in two shades. Priced between $22 and $40 , the products prioritize lightweight textures, non-greasy finishes, and skincare ingredients like glycerine and squalane.
Founders’ Australian Vision View this post on Instagram A post shared by Ultra Violette Australian Sunscreen (@ultravioletteau) Co-founders Ava Matthews and Bec Jefferd , beauty industry veterans, spent three years and 107 prototypes perfecting their “SKINSCREENS” after growing frustrated with Australia’s outdated, sticky sunscreen options…
