Tapestry , the owner of luxury brand Coach , has taken legal action against fast fashion giant Shein , accusing it of selling counterfeit versions of Coach products to consumers worldwide.
Tapestry, represented by boutique firm Blakely Law Group , filed a lawsuit on March 13 in a California district court against Shein, alleging trademark infringement, counterfeiting, and unfair competition. The complaint accuses Shein of manufacturing, advertising, and selling “knockoff products to consumers on a global scale”
through its websites and mobile apps, including to customers in California.
Lawsuit Claims Shein Sold Fake Coach Products The lawsuit claims that Shein designs, manufactures, imports, and offers for sale handbags, footwear, and accessories that are “substantially similar” or “confusingly similar” to Coach’s trademarks, including its signature ‘C’ designs, the Coach name, and other logos.
These products are sold on Shein’s marketplace, where third-party sellers can list items for sale via Shein’s platform.
When consumers search for ‘ Coach ’ on Shein ’s website, “there is no indication that any of the products originated from a third-party seller, nor is there a clear indication of whether these products are sold on the ‘marketplace’ or what that means,” according to the complaint…
