Academy Award-nominated and Grammy-winning global sensation Ariana Grande is expanding her beloved LOVENOTES fragrance collection.
The latest addition, Plush Vanilla , launches exclusively with Sephora on July 31st , ushering in "a new chapter to the multihyphenate's iconic LOVENOTES fragrance collection, bringing in a new era of gourmand fragrance." Created in partnership with Luxe Brands , LOVENOTES Plush Vanilla further grows Ariana’s celebrated fragrance portfolio, now exclusively available at
Sephora.com . Ariana shares , "The launch of the LOVENOTES fragrance collection was incredibly special to me and I was so excited to continue this story and deliver my next little love letter to my fans.
I love this new chapter of the collection, the fragrance itself is so incredibly addictive and delicious, and I am so excited to have developed this as an exclusive for Sephora. It was such an honor to launch in Sephora and this next step is truly just so exciting and such an honor.
This fragrance is so divine, and my favorite from the LOVENOTES collection I can't wait for everyone to experience Plush Vanilla!" The Ongoing Sephora Partnership After over a decade of success, Ariana Grande began a strategic retail collaboration with Sephora in July 2024, introducing her fragrances to stores nationwide and online at Sephora.com .
This key move elevated Ariana's fragrance brand among the world’s leading beauty retailers and further expanded her reach in the premium fragrance sector. The launch of Plush Vanilla signifies the continued commitment and fruitful partnership between Ariana Grande and Sephora…