In March 2025 , Coperni once again left fashion week buzzing, this time by turning its FW25 runway into a full-blown LAN party at the adidas Arena in Paris .
Instead of just influencers and buyers occupying the front row, the brand made headlines by seating real gamers and streamers , each engrossed in live Fortnite and Rocket League matches on illuminated PC towers as the latest collection hit the catwalk.
the arena into a throwback to the 1990s golden age of Local Area Network gaming. Rows of PCs, LED lights, and gaming chairs replaced traditional rows of seats—immersing guests in a world that blended the raw energy of a competitive esports event with the spectacle of a Paris runway.
From seasoned Fortnite pros to digital creators, the lineup included amateur and professional players from the French team Gentle Mates , flanked by influencers, pop stars, and celebrities such as Léna Situations, Bilal Hassani, Ice Spice , and PinkPantheress —all experiencing the show as much with their controllers as with their eyes.
Models zigzagged between focused streamers, their rapid heels clacking amid the steady click of keyboards—a striking collision of digital and physical, present and virtual. Collection Details: From Tamagotchi Bags to Tomb Raider Coperni’s FW25 pieces nodded to gaming nostalgia and pop-tech references.
The collection included puffed dresses inspired by sleeping bags (for gamers who stayed overnight at LAN parties), and storage bags on sequined dresses drawing on Lara Croft’s iconic holsters from Tomb Raider . The Tamagotchi Bag —a playful swipe at gaming’s digital pet…