Revolve Group has officially unveiled its new ‘Build a Look’ fashion platform, powered by cutting-edge AI technology from Zelig . This collaboration represents a major leap in online fashion retail—making it possible for shoppers to create personalized virtual closets and mix and match outfits digitally.
The experience marks a first for Revolve’s e-commerce site and signals a new direction in how consumers engage with fashion. Enhancing Product Discovery and Personalization The platform is designed to address
traditional challenges in online shopping, such as high return rates and limited personalization. With Zelig’s advanced technology, garments are rendered on digital models with lifelike accuracy, capturing how fabrics drape, proportions shift, and textures layer.
AI analyzes thousands of proprietary data points, while GenAI and computer vision combine with celebrity stylist expertise to deliver interactive outfit recommendations tailored for various occasions.
Executive Insights Mike Karanikolas, Co-Founder and Co-CEO at Revolve , stated : “Revolve has always focused on serving the next generation of fashion consumers, who expect seamless, digital experiences every time they shop online.
Zelig’s AI-powered styling brings our vision to life, enabling our customers to create an endless array of complete looks with confidence, which makes fashion discovery easier than ever…
