Picsart has unveiled a major expansion of its creative platform, introducing new AI products designed to empower creators and drive “vibe design” at scale.
Announced at Web Summit 2025 in Lisbon , the latest update features two flagship tools , Picsart Assistant and Picsart Flows , aimed at simplifying workflows, accelerating content production, and enabling collaborative and automated design for over 130 million monthly users worldwide.
the feeling or mood they want but lack technical know-how, Picsart Assistant uses natural conversation to generate layered, fully editable designs. AI handles multi-step workflows, supports voice-to-design, and adapts output based on the context and audience, eliminating learning curves.
Key features: Goal-Oriented Creation: Users describe outcomes, not technical steps. Multi-Step Automation: Automates complex design workflows. Voice-to-Design: Enables spoken instructions for instant creative output. Layered Generation: Produces editable, multi-layer designs for easy revision.
Adaptive Intelligence: The system learns from every conversation and context.
Hovhannes Avoyan , CEO and Co-Founder of Picsart , explained , “Picsart Assistant and Picsart Flows fuel the next generation of storytellers to design and create at scale and thrive in today’s content-first economy.” Picsart Flows: Automation and Infinite Canvas Picsart Flows empowers creators to collaborate and automate content development on an infinite canvas…
