InsightsTrends
Top 10 Fragrance Brands by 'Dupe' Searches in the U.S.
InsightsTrends

Top 10 Fragrance Brands by ‘Dupe’ Searches in the U.S.

Credit: Sol de Janeiro

Top 10 Fragrance Brands by ‘Dupe’ Searches in the U.S.

The fragrance "dupe" market has evolved from a niche hobby into a mainstream consumer behavior. This report identifies the top 10 fragrance brands that U.S. consumers

Table of Contents
  1. Our Ranking
  2. Summary Comparison Table: Search Intensity
  3. Top 10 Fragrance Brands by Dupe Demand
  4. 1. Sol de Janeiro
  5. 2. Maison Francis Kurkdjian (MFK)
  6. 3. Chanel
  7. 4. Tom Ford
  8. 5. Creed
  9. 6. Jo Malone London
  10. 7. Le Labo
  11. 8. Parfums de Marly
  12. 9. Yves Saint Laurent (YSL)
  13. 10. Byredo
  14. Conclusion

The fragrance "dupe" market has evolved from a niche hobby into a mainstream consumer behavior. This report identifies the top 10 fragrance brands that U.S. consumers most frequently search for alternatives to .

The list is dominated by luxury houses ( Chanel , Tom Ford ) and niche powerhouses ( MFK , Parfums de Marly ), with Sol de Janeiro currently holding the highest search volume for body mists and fragrance led body care. Our Ranking The ranking was established using a weighted analysis of search and social