Ashley Graham , supermodel, new mom, and champion for body inclusivity, has joined forces with Breescape , an innovator in cooling bedding, to spotlight a very real and often overlooked issue: hot, restless nights that disrupt sleep for millions worldwide.
The new partnership, unveiled in September 2025, comes as demand for functional, comfort-driven sleep solutions hits new highs, with recent industry data revealing that over 40% of Americans struggle with overheating at night. Why Cooling Comfort Is More Than a
Summer Trend Breescape , the sister brand of textile leader Bedsure , was created with a mission to deliver year-round relief for “hot sleepers”—a category encompassing everyone from parents and athletes to those simply coping with hormonal or environmental temperature shifts.
Studies show overheating is a leading cause of sleep disruption, affecting both physical recovery and daytime performance. According to Breescape Chief Marketing Officer Eric Lin , “Restless nights caused by overheating aren’t just a summer issue—they affect millions of sleepers year-round.
By partnering with Ashley [Graham], we’re able to show how Breescape fits seamlessly into real lifestyles, proving that cooling comfort isn’t a luxury or a seasonal fix—it’s an essential foundation for feeling your best every day”. Real Testing, Real Results: Breescape’s BlendTek™ Technology What makes the Breescape difference?
The answer lies in its patented BlendTek™ fabric, which is engineered after more than 1 , 800 hours of fiber testing. Unlike standard moisture-wicking sheets, BlendTek™ actively promotes airflow, removes heat and humidity from the sleep surface, and ensures a consistently cool feeling that lasts…
