Contributor Profile

Jeanel Alvarado

RetailBoss Contributor

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

FashionRetail

High-End Consumers Crunch Numbers Amid Economic Caution

The global economy is facing a potential recession as we approach mid-2023, which will significantly impact consumer spending behavior. One of the most notable trends that will emerge during this period is the rise of price-conscious high-end consumers. These individuals,…

BusinessNews

Retail layoffs in January spiked 3225%, says report

The retail industry has been significantly impacted by layoffs as companies rush to reduce costs amidst concerns of an impending recession and the effects of inflation. Several major retail companies have already announced job cuts, primarily affecting corporate employees. However,…

Marketing

What a Ban on TikTok in the US Could Mean for Retailers

In 2023, TikTok has become a cultural phenomenon in the United States, boasting 150 million monthly active users. The platform has provided brands and retailers with an effective way to reach younger audiences and promote their products. However, concerns about…

EcommerceFashion

Shein Vs. Temu Lawsuit Update

As of March 27, 2023, the legal battle between Chinese ultra-fast fashion companies Shein and Temu continues to heat up in the U.S. District Court for the Northern District of Illinois. Shein, through its owner Roadget Business Pte. Ltd., has…

Retail

Celebrity Brand Analysis: Key Success Drivers

The rise of celebrity beauty brands has become a significant trend in the makeup and skincare industry. With numerous celebrities launching their own lines, consumers are increasingly drawn to these products due to the star power behind them. According to a…

BeautyTrends

10 Beauty Retail Trends To Watch Out For In 2023

Since the pandemic, the global health & beauty retail market, and cosmetics in particular, has witnessed impressive and sustained growth, with predictions that it will surpass $100 billion globally in 2023. With such a buoyant market, health & beauty retailers…

BeautyStrategy

How to Sell Cosmetics To A Major Beauty Retailer

The beauty retail industry is a constantly evolving and highly competitive market. It’s essential for companies to stay on top of trends, innovate, and offer unique products that make them stand out from the crowd. This guide will provide you…