Mielle Organics, the fast-growing, innovative, and community-focused textured hair care company, will join P&G Beauty , pending regulatory approval.
Founded by wife-and-husband duo Monique and Melvin Rodriguez in 2014, they will continue to lead as CEO and COO, respectively, and will operate as an independent subsidiary of P&G Beauty.
with rapid innovation and greater reach in the community,” Ms. Rodriguez said. “Melvin and I will continue to lead Mielle with the focus on excellence, customer commitment and integrity that have been the core of our brand since day one nearly nine years ago.” Over the last three years, Ms.
Rodriguez was able to secure funding from the New Voices Fund for Women of Color and a subsequent nine-figure investment from Berkshire Partners at a time when less than one percent of Black women secured $1 million in funding.* In addition to the news, Berkshire Partners has announced they have sold it's stake in Mielle Organics .
In March 2021, Berkshire Partners made an investment in Mielle to further support its effort to bring more healthy hair products to textured hair consumers. “From the beginning of our partnership, we knew Mielle was an extraordinary business with incredible leaders addressing an underserved category,” said Marni F.
Payne, Managing Director at Berkshire Partners . “Mielle is a high-growth brand with passionate founders, a strong consumer connection, and deep community ties that go beyond their products. We feel honored to have been a partner through this exciting…
