Bobbi Brown Cosmetics has officially announced Sara Foster —actress, entrepreneur, podcast host, and co-founder of the fashion label Favorite Daughter , as its newest Global Ambassador , marking the start of a long-term partnership that embodies the beauty brand’s timeless message: confidence through simplicity.
The Campaign: Effortlessly Put-Together Rolling out in October 2025 , Foster’s first global campaign for Bobbi Brown showcases three hero products that reflect her no-fuss approach to beauty: Long-Wear
Cream Shadow Stick Skin Corrector Stick Extra Plump Lip Serum These products were selected to mirror Bobbi Brown’s heritage of natural, wearable makeup —the type that enhances rather than hides.
The campaign, which features exclusive behind-the-scenes content and storytelling in Sara’s voice , extends across social, digital, and retail channels , encouraging women to look polished in minutes without overcomplication.
The Perfect Match: Why Bobbi Brown Chose Sara Foster Sara Foster’s multi-dimensional career embodies the modern Bobbi Brown woman—busy, authentic, stylish, and grounded.
She’s a mother, actress, executive producer of the hit Netflix series Nobody Wants This , co-host of The World’s First Podcast , and co-founder of Favorite Daughter , a label she launched with her sister Erin Foster…
