Burlington Stores , the popular national off-price retailer known for delivering everyday low prices on favorite brands for the entire family and home, is rolling out a new and refreshed in-store shopping experience.
A Layout Designed for Today’s Shopper The biggest change customers will notice is the revamped store layout, designed to enhance the way shoppers discover products. Stores now feature: Thoughtfully organized aisles that streamline browsing. An open, spacious layout that makes it easier to find
familiar brands. Bold signage that sparks inspiration while highlighting the latest must-have trends. This design is intended not only to improve functionality but also to add a sense of excitement to the shopping journey.
“At Burlington shoppers already know that they can find the very best values on branded apparel, footwear, beauty, accessories and home fashions, but now, our newly reimagined store layout makes their shopping experience easier, more exciting and more enjoyable,” said Michael O'Sullivan, CEO of Burlington Stores .
“Feedback from customers has been overwhelmingly positive. They love finding great deals and they love shopping at our newly redesigned stores.” A Nationwide Refresh Reflecting Modern Retail The redesign is part of Burlington’s broader long-term vision to stay aligned with evolving shopping habits.
A national leader in the off-price segment, the retailer has been steadily transforming its stores to provide a modernized, streamlined environment. So far, half of Burlington’s stores have already been converted, and all future store openings will open under this refreshed branding…
