A landmark new study from Boston Consulting Group (BCG) and Vestiaire Collective , released on October 9, 2025 , demonstrates that the global market for secondhand fashion and luxury is poised to hit $360 billion by 2030 , expanding at triple the rate of the firsthand sector.
The 2025 report, Resale’s Next Chapter – How Fashion and Luxury Brands Can Win in the Secondhand Market, is based on responses from 7,800 Vestiaire Collective users and offers unprecedented insight into why pre-loved apparel is moving from
niche to norm, especially among Gen Z and millennial consumers. Secondhand Apparel: Essential, Mainstream, and Fast-Growing “Resale is now firmly embedded in how people shop and build their wardrobes. Today, it's a deliberate choice,” says Fanny Moizant, cofounder and president of Vestiaire Collective.
Already, the report states, resale accounts for 28% of users’ wardrobes—rising to 30% for clothing and 40% for handbags.
The global resale market is forecast to grow 10% annually , and multiple industry sources corroborate this trajectory: Future Market Insights projects the secondhand apparel market will climb, noting Gen Z’s sustainability focus and online innovation as key growth engines.
Statista confirms near-doubling of the EU secondhand market by 2025, while ThredUp anticipates global recommerce . GMI Insights places the total 2025 second-hand fashion market. Why Are Shoppers Turning to Secondhand?…
