MarketingNews
Fenty Beauty Business Model (2017-2024)
Fenty Beauty, founded by global superstar Rihanna in 2017, has become a groundbreaking force in the cosmetics industry, reshaping the standards of beauty and inclusivity. The…
Archive
Tag: Fenty beauty
BeautyTechnology
Fenty Beauty Partners with Roblox or Virtual Beauty Lab
Fenty Beauty, the beauty brand co-owned by pop icon Rihanna and LVMH, has announced a partnership with Roblox, the global immersive platform. This collaboration marks a…
Retail
Super Bowl 2023: Rihanna’s Fenty was big marketing win
Rihanna’s Super Bowl Halftime Show proved to be a game-changer for her beauty brand, Fenty Beauty. The global popstar cleverly used the platform to showcase her…
BeautyRetail
Rihanna’s Fenty Beauty Launches Into Ulta Beauty
Rihanna’s Fenty Beauty has taken the beauty world by storm, and in 2022, it expanded its reach even further. On March 6, 2022, Fenty Beauty launched…
DiversityRetail
Sephora announces first-ever Black-owned brands campaign
Today, Sephora unveiled its first-ever Black-owned brands campaign to further recognize and celebrate the contributions that Black culture and Black innovators have made to the beauty…
Luxury
Rihanna Is Officially a Billionaire with a Net Worth of 1.7 Billion
Rihanna, the world-renowned singer and entrepreneur, officially became a billionaire in 2022, with a significant portion of her wealth coming from her successful makeup company, Fenty…