Michaels has finalized its acquisition of JOANN®’s intellectual property and private label brands, highlighting a move set to transform the crafts and creative retail landscape.
This strategic purchase brings together two of the most recognized names in the industry, expanding Michaels’ reach in fabric, sewing, and yarn offerings and providing new opportunities for makers and hobbyists nationwide.
including fabric, quilting, sewing supplies, sewing machines, and the popular Big Twist yarns to its portfolio. The company is already boosting its fabric selection in over 680 stores, with plans for 280 more locations this year, and expanding its online assortment to meet rising demand.
Searches for fabric on Michaels.com have increased by 77% in the past year, reflecting the growing interest among customers (ABC7 News) (Chain Store Age). Fabric Searches for ‘fabric’ on Michaels.com have soared by 77% over the past year, prompting Michaels to invest heavily in this category.
The company has increased its fabric assortment in over 680 stores, with plans to reach 280 more this year. Online, creators can now choose from more than 10,000 fabric options, from vibrant quilting cottons to versatile broadcloth for apparel and home décor.
Sewing Interest in sewing is also on the rise, with searches up 39% on Michaels.com since last year…
