Lanvin Group is pushing ahead with a deep strategic reset after a tough year for luxury, posting preliminary €240.5 million in 2025 revenue from continuing operations, down 17.6% year over year .
The Shanghai and Milan headquartered luxury group is using the downturn to streamline its portfolio, tighten operations, and refocus each maison on its home market strengths ahead of an expected transformation completion in 2026 . 2025 Topline: Revenue Down but Trends Improving in H2 Excluding the recently carved out
Caruso business, Lanvin Group’s preliminary unaudited revenues from continuing operations came in at €240.5 million , versus €291.9 million in 2024 , an overall decline of roughly 18% on a reported currency basis.
Management notes that revenue trends improved in the second half of 2025 compared to the first, reflecting early benefits from cost discipline, assortment work, and retail optimization across brands. By brand, Lanvin generated €57.6 million (down 30% ), Wolford €75.6 million (down 14% ), St.
John €78.2 million (down just 1% ), and Sergio Rossi €29.5 million (down 30% ). Direct to consumer and eommerce remained the largest channel at €164.0 million (down 18% ), while wholesale revenues declined 15% to €66.7 million . Brand by Brand: Resilience at St. John, Reset at Lanvin, and Sergio Rossi Among the maisons, St.
John stood out as the relative bright spot…
