FENDI made Milano Design Week 2026 its canvas, unveiling 20 re editions of the iconic Baguette at Palazzo FENDI Milano in a celebration of personality as the greatest and freest expression of beauty.
Maria Grazia Chiuri's Archival Vision The Baguette 26424 Re Editions are presented as part of the Fall/Winter 2026 27 collection, marking one of the most significant milestones in Creative Director Maria Grazia Chiuri 's debut chapter at FENDI . Chiuri, who officially took the helm at the Rome based maison in 2026
following the tenure of Kim Jones , brought an approach anchored in the archive, the Fendi sisters' legacy, and a deep belief in the cultural power of women's creativity and self expression.
The choice to center her Milano Design Week moment on the Baguette is both a respectful nod to FENDI 's most iconic bag and a bold statement about how craft, personality, and femininity intersect.
20 Iterations of an Icon The 20 re editions draw from some of the Baguette's most celebrated archive moments, each reimagined through irreverent tonalities and extraordinary artisanal techniques.
Embroidered mirrored sequins, paillettes, beading, and lustrini are deployed as authentic forms of expression in the hands of master craftspeople who command techniques spanning Aari to Zardozi embroidery, ancient traditions rooted in South Asian and Middle Eastern artisanal cultures…
