Artemis Patrick is the President and Chief Executive Officer of Sephora North America , a position she assumed in April 2024 , setting a historic precedent as the first woman to hold this role.
As the leader of the largest prestige beauty omni-retailer in the region, which posted record-breaking sales in North America in 2023 , Patrick is widely regarded as a transformative brand builder and industry innovator. Early Life, Education, and Career Beginnings Born in Iran in the early 1970s , Patrick and her family
fled to the United States during the turmoil of the Iranian Revolution in 1979 . Her father, a pilot for the Shah, faced imminent danger, and after relocating, Patrick’s mother became trapped in Iran. By age ten , Patrick had entered the U.S.
foster care system, where she credits her foster parents for guiding her to higher education and resilience. Patrick graduated from UC Santa Cruz . She began her retail career at DFS Group Limited , a luxury retailer for travelers.
Career at Sephora Patrick joined Sephora in 2006 as Director of E-Commerce Merchandising , quickly advancing to VP of E-Commerce Merchandising by 2008 . By 2012 , she was appointed VP and SVP, GM of Sephora inside JCPenney , where she modernized retail partnerships and product assortments.
In 2017 , Patrick became SVP Merchandising and by 2020 was named Global Chief Merchandising Officer , steering Sephora’s strategies in product innovation and market expansion for three years…
